JASON WALLEY

Design & Product Innovation Director

WHAT HAS BEEN SAID ABOUT ME

Jason Walley is a Cincinnati-based strategist, designer, and product innovator. If you’ve ever walked into a major retail store you have likely seen his work. With clients such as Procter & Gamble, Pfizer Consumer Health, and Scotts Miracle-Gro, his work appears on shelves around the world. His photography has appeared in Chicago Magazine and on FastCompany.com, and his motorsport-inspired graphic art has been featured on international blogs and magazines.

WHAT I SAY ABOUT MYSELF

I believe in the power of design thinking to drive businesses forward with strategic and meaningful innovations—both big and small. Seeing the measurable impact my work has on small and medium-sized businesses motivates and inspires me while charting new strategic opportunities for big companies excites me and stokes my passion for product innovation.

I enjoy debating the finer points of art & design, exploring & discovering with my two young sons, and escaping into the hills on my bicycle.

EXPERIENCE

STRATEGY & INNOVATION CONSULTING | PA Consulting [Cincinnati, Ohio]

July 2019 to July 2023

Designed innovation operating models for a major pharmaceutical company and a global engineering firm.
Identified strategic growth opportunities based on unmet customer needs and built new products, services, and brands to serve these unmet needs. Brought three new value propositions to market in four years, each in less than 12 months. Two for a global consumer health company and one for a global engineering firm.
Led projects worth $150k+ involving cross-functional teams comprised of insights, R&D, and brand leaders with a blending of scientific method, lean-startup, and agile methodologies.
Supported the growth of a key US account—$1.5mn worth of business
Clients included: Bristol Myers Squibb, The Honest Company, Jacobs Engineering, Pfizer Consumer Health (now Haleon), and Procter & Gamble.

DESIGN DIRECTION | Gravity Branding & Design [Cincinnati, Ohio]

October 2016 to July 2019

Built innovation capability focused on holistic design and strategy solutions for Fortune 500 clients.
Responsible for largest client—$500k+ worth of business
Directed the creation and development of branding and design work from brand fundamentals to concept creation and final art.
Partnered with account managers to respond strategically toclient briefs and push possibilities.
Clients included: Aldi, Church & Dwight, Kimberly Clark, and Scotts Miracle-Gro

BRAND & MARKETING CONSULTING | Corsa Lusso Coffee [Las Vegas, Nevada]

January 2017 to July 2019

Advised on branding, marketing, and strategy for the creation of Corsa Lusso's automotive-inspired coffee company.
Brought the brand to life in a variety of experiences including digital menu, apparel, and package design.
Supported strategy and design for investor pitch-deck.

OWNER | Hors Catégorie Automotive and Cycling Art [Cincinnati, Ohio]

May 2014 to July 2019

1k+ posters, patches, and other art sold since 2014.
Featured in Automobile Magazine and highly ranked international automotive blogs.

ART DIRECTION | Spicefire Group, LPK [Cincinnati, Ohio]

July 2014 to October 2016

Led projects for local start-ups like Wiedemann’s Beer and Spry Labs as well as multi-national companies like PetSmart and Henkel.
Partnered with local civic incubator, People’s Liberty, to support and advise socially-minded entrepreneurs.

DESIGN | Landor Associates [Cincinnati, Ohio]

April 2012 to July 2014

Named on two patents for designs on packaging.
Led concept development, branding, and design projects for Fortune 500 owned brands like: Ashworth Golf, Gevalia, Sour Patch Kids, and Crest.

WEB DESIGN | Sears Holdings, eCommerce [Chicago, Illinois]

July 2009 to April 2012

Designed and art directed a variety of web and mobile experiences for Sears and Kmart-owned brands.
Worked closely with Information Architects to develop customer-centric user-flows and and interfaces.

Look Jason up on LinkedIn to see his skills and some referrals.